PRODUCT DESIGN · TEAM LEAD

Aventi

From a broad opportunity to a tested high-fidelity MVP in six weeks.

Role

Product Design Lead

Timeline

6 weeks

The Challenge

Core Problem

Planning leisure with other people is difficult when interests, budgets, schedules, and social styles do not align. The team needed to turn a broad opportunity into a focused product direction that people could test quickly.

Research

Finding the signal in a broad opportunity.

I synthesized research inputs and aligned the team around the questions that mattered most: what people need from shared leisure planning, where coordination breaks down, and which flows were worth testing first.

key insights

What the team needed to prioritize.

Shared plans need a shared starting point.

People need a way to begin planning together before preferences, logistics, and compromises become overwhelming.

Flexibility is part of the experience.

A useful planning flow must account for different budgets, schedules, interests, and social styles without making the process feel heavy.

A focused MVP can create useful learning.

The fastest path forward was to prioritize the most important decisions, build two clear flows, and test them with people.

Design

Two flows to make planning feel possible.

Aventi high-fidelity MVP screens showing archetype results, activity exploration, and a Vision Board.

The team translated the research into two prioritized flows for a high-fidelity MVP. I helped shape the product direction so the prototype could test the clearest value quickly, rather than trying to solve every planning need at once.

Validation

Testing the flows that mattered most.

Four participants tested the two prioritized flows in the high-fidelity MVP. Their feedback helped the team assess whether the product direction was understandable and where the experience needed refinement.

Outcome

A clearer direction for the product.

The team moved from a broad opportunity to two testable, high-fidelity flows in six weeks. The work gave the team a clearer direction for continued product development and iteration.

Reflection

Leading through ambiguity.

This project reinforced the value of creating focus before pursuing polish. I learned how research synthesis, clear priorities, and a shared prototype can help a distributed team make progress under a short timeline.

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